Introduction to SEO

No nonsense training
Learn, Develop & Refresh Skills


An Introduction to Search Engine Optimisation (SEO)


Have you heard of Search Engine Optimisation (SEO) but don’t really know what it is?

Learning new skills is always important but these new skills will enable you to grow and build your business.

Understanding SEO

These days in the competitive online market, SEO is one of the key factors to digital success.

So, using and understanding Search Engine Optimisation is vitally important for any business to ensure your website is easily found and ranking high in the search engine results.

Understanding the general basics and rules of how Search Engine Optimisation works is crucial to help businesses grow and stay ahead of competitors.

This introduction to Search Engine Optimisation will give you an understanding of how SEO can help your business.

This Course Covers

  • Make sense of Google’s search
  • Understand how Google AdWords campaigns work
  • Know the importance of keywords
  • Understand the difference between on-site and off-site optimisation
  • Know what PPC is and how it works
  • Understand the benefits of creating an SEO Campaign

Although we have set content for our courses, we can create bespoke packages to perfectly suit your business or industry.

Who can do this course

We can provide this course on a one to one basis or with a team of delegates.

Where is the course

Our courses can be delivered either on site at your business or off site at a suitable location. We always find training venues that are suitable and appropriate to ensure the best learning results.

What’s Included

Our courses are full day courses starting at 9.30 and finishing at 4.30. We will provide you with all course content & a scrumptious lunch and refreshments to keep you going!

How to Book

We can work round your time and provide the course at a time that suits you so just give us a call to chat through your requirements. To find out more about this course please call us.

Increase your rankings in major search engines with our introduction to SEO course

You will be introduced to the foundational elements of how search engines work, helping your businesses grow and stay ahead of competitors.
Call today to book your course.

What They Say About Us


“This course was very informative, and it has changed the way I perceive digital marketing. SEO was very interesting and engaging course that provided me with the fundamentals that I will require in the marketing industry”

“Really informative day which has highlighted areas we need to work on. Great teaching style, easy to understand and answered any questions we had”

“This course was very informative, tailored to our needs and Stephen ensured that we fully understood each section before moving on and was happy to answer all our questions, very happy with what I have learned today “

“Excellent course, Scott was helpful throughout and made sure we were up to speed before moving on to further topics. The course gave a good grounding of the basics with scope to move on to more advanced training”

“Great knowledge and understanding, explained everything in and organised and informative manner, The venue was relaxed and comfortable, quiet and a great environment for learning”

“Brilliant Insight into transforming our marketing strategies to get better results. Gave us understanding of the tools and software that is available to help us do this”

“Doing this course will now allow me to find our target market to publish to. It has also shown me several different platforms I can use and how to advertise professionally on behalf of Delight Care Services”

“Our company will ultimately grow as a result of the marketing knowledge I have attained, due to the techniques and tools I have discovered”

“This will enable us to increase traffic flow to our websites and ultimately generate more sales leads in the future”

“This training will allow me to perform better in my role and gain better results for my organisation”

“The digital marketing course gave me a good background in the theory and practice of using social media to increase traffic to my businesses website in order to bring in more revenue.  The course will allow me to use social media to grow my business 100%”

You’re In Good Company


Here are some of the brands that we’ve helped in our short history.

Ready to Talk?


As SEO Consultants we cover the UK but have a particular affinity with the local area giving internet services to companies like yours in Bedale, Leyburn, Northallerton, Thirsk, Richmond, York, Harrogate, Knaresborough and across Yorkshire. Having a local Web Design and Digital Agency that you can look in the eye and know that there’s no smoke and mirrors, just straight talking business is what we offer. If that sounds like the type of SEO agency you want to have a relationship with then please contact us.

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