Ecommerce marketing is not something that is exclusive to digital marketing, but before you can understand how to implement digital marketing strategies on an ecommerce site, you need to know what an online store does. Ecommerce sites – or electronic commerce – website is used as a term for any business or transaction that transfers […]
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The internet and digital marketing can be a difficult place to try and find your footing. It’s congested with many different businesses, influencers and regular people who are trying to get more attention through social media and other various platforms. Attempting to make an impact can feel incredibly daunting, but there’s plenty of untapped potential […]
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When it comes to eCommerce platforms, few are as SEO-friendly as Magento 2.0. Magento 1.0 was already easy to use for SEO, but M2 has improved the setup process dramatically, taking a lot of the work off your hands. Here are a few different settings and strategies you can immediately start using to make your […]
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There are lots of bases to cover with your website, but content should be number one on the list. Regardless of the subject, whether it’s boring or not, great content encourages readers to make a conversion and to share with their friends. It’s not impossible to create a fantastic user experience with words on a […]
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If we told you a decade ago that you would be able to open a digital shop, you wouldn’t have believed us. Products are for the shelves on the high street, not the ether of the World Wide Web. Fast forward ten years and eCommerce businesses are starting to take over. Today, nearly 20% of […]
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SEO is still a vital weapon in your online marketing armoury. But to make the most out of your SEO campaigns and management, you need to have an understanding of what SEO is – and how it works. We’re going to take you through some of the basics right now – so read on to […]
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